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Lucid CEO calls EV market softness ‘a temporary blip’ and says hybrids are a dead end

Lucid CEO Peter Rawlinson sitting in the Gravity SUV’s frunk
Lucid Motors CEO Peter Rawlinson demonstrating the Gravity SUV’s front trunk seating. | Image: Tim Stevens

Different brands do different things under the hoods of their EVs. Some fill that space with inverters and high-voltage cabling. Others carve out a cubby of extra storage, the frunk that many EV aficionados demand but few actually use.

With the Gravity SUV, Lucid is taking the frunk option a step further, creating a space that can be used as a seat. I confess, I thought it was a gimmick, but sitting in that frunk is surprisingly comfortable. It’s a bit cozy for two adults, as I found when Lucid CEO Peter Rawlinson joined me, but we fit just fine.

Rawlinson was representing Lucid at the Pebble Beach Concours d’Elegance, where the Gravity was situated on the so-called “Concept Lawn,” just a few feet…

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